MMM153-Advances in Entrepreneurial Theory and Practice

Module Provider: Leadership, Organisations and Behaviour
Number of credits: 10 [5 ECTS credits]
Level:7
Terms in which taught: Autumn term module
Pre-requisites:
Non-modular pre-requisites:
Co-requisites:
Modules excluded:
Current from: 2020/1

Email: a.c.godley@henley.ac.uk

Type of module:

Summary module description:

This module introduces students to the scholarly literature on entrepreneurship and its recent advances. It shows how theoretical developments have practical applications and?so assists students to appraise the increasingly entrepreneurial role of managers in modern business.Ìý

Aims:

Entrepreneurship is understood in very different ways in different disciplines. The module covers the theory of markets and firms from economics, the approach by geographers to entrepreneurial locations, and sociologists to the theory of entrepreneurial networks.Ìý

Assessable learning outcomes:

A good knowledge of key issues in entrepreneurship literature such as the theory and practice ofÌýentrepreneurial judgment and market making.Ìý

Additional outcomes:

Students will learn to work independently under pressure of time, and to organise diverse empirical material.Ìý

Outline content:

1. Entrepreneurship andÌýSocial ScienceÌýTheory.Ìý


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3. Market Making.?Ìý


4. Entrepreneurial marketing: implicit contracts in consumerÌýmarkets.?Ìý


5. Entrepreneurship and Innovation


6. ·¡²Ô³Ù°ù±ð±è°ù±ð²Ô±ð³Ü°ù²õ³ó¾±±èÌý±ð³¦´Ç-²õ²â²õ³Ù±ð³¾²õ.Ìý


7. Group presentationÌý

Brief description of teaching and learning methods:

Detailed guidance on the main topics of the syllabus and key references are provided inÌý7Ìýx?2 hour?sessions of lectures, seminar questions and discussions. Students are required to do a significant amount of reading of journal articles and chapters of books.Ìý

Summative assessment- Examinations:

Summative assessment- Coursework and in-class tests:

1) One?group presentation in class. The topic is selected from a choice of several broadly defined topics which encourage students to use a variety of sources and which provide a focus consistent with the overall aims of the module.ÌýÌý

Relative percentage of presentation: 30% weight.

Ìý

2) Five Blackboard tests during the term, testing students’ growing knowledge of key issues in entrepreneurship literature, such as the theory and practice of entrepreneurial judgment and market making.Ìý

Relative percentage: 50%

Ìý

3) Students will complete a Blackboard practical skills assessment demonstrating their individual contributions to the presentation groups via a Blackboard Wiki over the course of the module.ÌýÌý

Relative percentage: 20%

Formative assessment methods:

The group presentation and Blackboard tests and practical skills assessments also act as formative assessment.Ìý

Penalties for late submission:
Penalties for late submission on this module are in accordance with the University policy. Please refer to page 5 of the Postgraduate Guide to Assessment for further information: http://www.reading.ac.uk/internal/exams/student/exa-guidePG.aspx

Assessment requirements for a pass:

Reassessment arrangements:

By resubmission of the five Blackboard tests in August/September.Ìý

Additional Costs (specified where applicable):

Last updated: 25 August 2020